PICNIC Innovation mashup
Last Tuesday I visited a new event organized by the PICNIC organization; the innovation mashup. In the morning four speakers shared their visions, of which those from Shell and IDEO stand out. In the afternoon there were different workshops organized to think on innovation. I attended the one of colleague agency Frog to experience their methods of creative collaborative thinking, which is comparable to the approach we have. Sitting together with people from different backgrounds thinking on a case was a good experience.
In stead of doing a full report I publish my Storified tweets. Marcel Kampman did a nice video report of the day too.