Design by storytelling at THUTC

Monday November 25 another edition of This happened Utrecht took place (THUTC), edition 18. Because of other appointments I missed the first speaker; Mapije presented her toolkit for making an adventure game of your home. Sounds like an interesting project so I will rewatch this online later.

The other three talks were amusing and interesting. In all three storytelling played an important role I think in one way or another. Or better said, the way using storytelling in the design proces.

Niels ‘t Hooft seems rather clearly connected to this storytelling; he is presenting the proces of writing a novel. He took us through his process of building characters, plotting activities. Also testing the development of the characters and the interdependencies. I think that the steps of writing he took do resemble the way I write (no novels though): 1. write down the story without bothering on style or grammar, 2. write up doing a rework, 3. a paper check, printed out story, 4. first draft. He mapped those to the chapters and those could have different speed and phases.

thutc18 niels

All in all it gave a great insight in his process of ‘designing a story’, and also the changes that occur along the way. I can recommend the book for sure, it is a real page turner.

The talk by Norah Gauw from Developlay on the iPad game for toddlers –Nott won’t sleep– to learn to sleep also have a important role for storytelling. The game is smartly constructed to make the toddlers learn rituals to go to sleep by telling a story. A short story of a couple of minutes but the build in tension is important for the effect.

She shared some learnings that brings designing an app for such young children. Like the simple fact that a request for ratings of the app (very important for the app marketing) is switched off because toddlers loose their interest than right away.

The last presentation was by architecture agency ONL on one of their projects Parametric Climbing Wall. The work of these agency is always characterised by the marriage between architecture and programming. They are able to make forms generated by code that could not exist without this design approach. This project is a wonderful example of this.

The climbing wall is made out of several pieces of wood that are all different. The volume is never bigger than a standard which makes it possible to make it for the same amount of money. The trick is that the office is connecting the design directly to the production machines (CNC) without an in between layer of technical drawings.

It is remarkable how the approach of Oosterhuis is creating a story in the technology, the only way to be able to make this work is to understand the ‘thinking’ of the machine and build a story in code to achieve the projected results.

Published by

iskandr

I work as strategy director @info.nl, one of the oldest internet agencies in the Netherlands. Based in the heart of Amsterdam, specialized in the creation and realization of online services. Inspired on our models Virtual Warmth and Exploding Website and Realtime Company. I'm educated as Industrial Design Engineer I work since 1994 in digital media as interaction designer, concept developer and strategist. Enthusiastic of the added value of interactiveness and the social power of connected media I advice our client how to transform their products and services into online platforms. My passion lies in how human behavior works and is related to the use of products and services and the interactions with others. Looking for longtime developments and creating these to robust concepts.

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