The pizza-buttom meme

I was looking for that famous pizza-button example for an article lately. The one I used some years ago in presentations on the Internet of Things. It was a marketing campaign by Red Tomato done in 2012.

ddw-goes-digital-iskander-smit-6-638
Presentation DDW Goes Digital

 

It turned out that this invention is done over and over again. I found this one from 2013 And the latest edition is a more complex version, with functions as choosing the taste. It was featured on Mashable in March this year. And it ‘s unclear if this is also a real button. Of course it has versions in the app-store.

And now I read an article on the Internet of Things before it was called like that, from 1995. The internet had just entered the consumer area. And the pizza-button was there as concept too.

So maybe it is time to replace the Internet Fridge meme with the Pizza-button meme from now…

Published by

iskandr

I work as strategy director @info.nl, one of the oldest internet agencies in the Netherlands. Based in the heart of Amsterdam, specialized in the creation and realization of online services. Inspired on our models Virtual Warmth and Exploding Website and Realtime Company. I'm educated as Industrial Design Engineer I work since 1994 in digital media as interaction designer, concept developer and strategist. Enthusiastic of the added value of interactiveness and the social power of connected media I advice our client how to transform their products and services into online platforms. My passion lies in how human behavior works and is related to the use of products and services and the interactions with others. Looking for longtime developments and creating these to robust concepts.

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